I thought I'd pick a marketing quote this week, as people often forget that copywriting is a very useful form of content marketing.
While I have had a freelance career in journalism for several years, most of my professional life has been spent working my magic by putting words together for businesses in a way that will improve their brand profile and - most importantly - boost their sales. By producing landing pages, blogs, newsletters, e-shots, leaflets, brochures, social media content, white papers and the rest, I - along with other copywriters - market brands to build their reputation, get more attention and, essentially, make companies more money. That's why it's so important to invest in your content marketing campaign!
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Natasha Al-AtassiRead my thoughts and ideas on the latest search engine updates and copywriting trends that could improve your business marketing plans. Archives
October 2018
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